Projects / Clients

PRiNTELLIGENCE has a wide portfolio of projects with diverse organizations ranging from small printers to academic institutions, trade bodies, large printing groups and investment institutions. Some non-sensitive examples of our work can be found below:

	The Annual Print Buying Survey – supported by the British Print Industry Federation (BPIF). To develop a thorough understanding of print buying practices, the largest survey of print buyers in the UK was launched in March 2007 with more than 250 responses. You can take part in the continuous survey and download a report of the results here.
	Bespoke research project for Harmsworth Printing – The printing arm of Associated News. Harmsworth Printing required research that would guide and support decisions regarding sales strategy and business development. PRiNTELLIGENCE conducted a series of research projects. These involved the analysis of the marketplace in order to identify demand patterns, trends, opportunities and threats. The research contributed to the clarification of strategic issues and guided the sales and business development strategy of Harmsworth Printing.
	Bespoke research project for New York based investment group. Having invested in one of the UK’s largest print groups, Jefferies Buckeye wanted to develop an understanding of the web offset marketplace in a very short timeframe. PRiNTELLIGENCE Having invested in one of the UK’s largest print groups, Jefferies Buckeye wanted to develop an understanding of the web offset marketplace in a very short timeframe.
	Research publication: Academy of Marketing Conference 2007: "How the print industry can improve its online presence". PRiNTELLIGENCE and Oxford Brookes University conducted an analysis of the branding content of websites of UK printers and print management companies. This research was presented at the Academy of Marketing Conference 2007 and published in the proceedings. Soon an executive summary of the research will be made available. You can download the academic paper here.